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Evaluation question 2
How does your media product
represent particular social groups?
These are two images, one of my magazine, and one of a band called The
Arctic Monkeys. I have aimed to represent the same social class within the
artist, the working/lower middle classed teenagers to mid twenties.
Posture
In terms of the posture of the artists, mine is sat down and leaning over, in comparison to Alex Turner who is standing up holding a record. The similarities between these is that they both are looking like they are in a fixed position, but relaxed at the same time. However the main obvious difference is that my artist is sitting down, and the Arctic Monkeys front man is standing up write. I have changed this/ made my artist sit down so that it disrupts conventions of a rock artist and a rock magazine. I want him to look like he is making no effort to impress anyone, which in a another way follows rock conventions as it is again portraying that sign/ show of rebellion, and not being bothered. This is reflected in the audience, as teenagers and males of this age class generally are associated with carrying these traits.
Clothing
The clothing in this NME magazine is of a similar style to the clothing of my model (Oscar Mcnesser). My artist just looks like he is not making an effort, as he looks fairly scruffy, and again is representing the white, working/lower middle class teenagers, who much like him, have this style about them. A similarity of my artist and Alex Turner is that they are both wearing dark clothes , this again follows conventions as rock n roll, is usually associated with dark colours, as it holds and follows the theme of rebellion. He is also presented as slightly grungy, as his hair is greasy and uneven.
The clothing in this NME magazine is of a similar style to the clothing of my model (Oscar Mcnesser). My artist just looks like he is not making an effort, as he looks fairly scruffy, and again is representing the white, working/lower middle class teenagers, who much like him, have this style about them. A similarity of my artist and Alex Turner is that they are both wearing dark clothes , this again follows conventions as rock n roll, is usually associated with dark colours, as it holds and follows the theme of rebellion. He is also presented as slightly grungy, as his hair is greasy and uneven.
Shot Type/ Angle
This is where the two images start to differentiate, for example the shot of Alex Turner is shit as a medium close up, whereas my photo is shot as part of the background as well as the foreground. The photo of Alex Turner is very much two separate layers.
This is where the two images start to differentiate, for example the shot of Alex Turner is shit as a medium close up, whereas my photo is shot as part of the background as well as the foreground. The photo of Alex Turner is very much two separate layers.
The Alex Turner magazine is appealing
as it lets the audience see and recognise what the artist is doing and who he
is. For example in the Alex Turner magazine he is holding a record tape, which
connotes he is producing/trying to sell an album to the audience.
This aspect of attracting the audience
to read the magazine is evident in mine as well, as my artist is shot using a
medium/mid shot and is positioned in a way that makes the artist look like he
is pressuring the audience into buying the magazine
In terms of representing social groups,
I believe my magazine represents the target audience of teenagers/ mid twenty
year olds as well, as he is of the same age group, so he is relateable.
Another aspect which attracts the
audience towards the magazine is the colour scheme. As the colours are
dark and masculine, it suits the target audience. This challenges conventions
in one way, as most magazines of this genre still have universally
appealing colours, so that both genders will be interested, however, this fully
allows the readers to know if they are the suitable target audience for the
magazine.
Having said all of this, the magazine
also targets an older audience as the stories include Led Zeppelin, which
people growing up in the 70s and back who listen to alternative rock would find
appealing, so my magazine is good at attracting a range of people.
My magazine also fits conventions as it
has a male on the cover which is staying with the stereotypical view of rock n
roll being more masculine and therefore a male should represent it.
Overall Portrayal
I have portrayed my artist in a way which means he relates well to the audience. He represents a class of 20-24 aged males. He is portrayed as rebellious, and not at all 'MOR'. He appears to the audience damaged, however a very religious and passionate man, in regards to what he has done with music. However, very much successful at the same time.
Another reason as to why I have presented him in this way is due to the
fact he is a more grungy rock styled artist, rather than a clean cut artist who
doesn't have higher class values and appeals only to a certain audience.
Therefore, by fitting stereotypes and belonging to this particular
class, he will appeal to much more people within the working class and be seen
as more mainstream rather than being part of the upper class or more middle
class and appeal to a more niche audience.
Tuesday, 18 April 2017
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